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230219 v.2 Sales Major


Introduction


This major is designed for all business students who wish to gain knowledge, skills and employment in the area of professional selling.

Course Structure

Hrs/Wk

Credit

Year 1 Semester 2

10993 v.3   Business Statistics 101 3.0 25.0
11001 v.3   Economics (Macro) 101 3.0 25.0
  50.0

Year 2 Semester 1

12592 v.2   Sales 391 3.0 25.0
6981 v.3   Professional Selling 300 3.0 25.0
9764 v.7   Consumer Behaviour 102 3.0 25.0
  SELECT 1 ELECTIVE   25.0
  100.0

Year 2 Semester 2

3822 v.7   Sales Management 330 3.0 25.0
9807 v.6   Marketing Research 200 3.0 25.0
  SELECT 2 OPTIONS   50.0
  100.0

Year 3 Semester 1

12981 v.2   Internet Marketing 350 3.0 25.0
1866 v.6   Retail Marketing and Distribution 311 3.0 25.0
3900 v.5   Strategic Marketing 310 3.0 25.0
  SELECT 1 ELECTIVE   25.0
  100.0

Year 3 Semester 2

10810 v.3   Business Policy 320 3.0 25.0
12593 v.4   Marketing - Professional Practice 300 3.0 25.0
  SELECT 2 ELECTIVES   50.0
  100.0
 
Optional Units (No Year Level Specified) Hrs/Wk Credits
3820 v.6   Marketing to Organisations 322 3.0 25.0
3821 v.6   Export Marketing 300 3.0 25.0
4375 v.4   Marketing of Services 311 3.0 25.0
10806 v.2   Analytical Marketing 201 3.0 25.0
10854 v.5   Public Relations (Techniques) 200 3.0 25.0
10855 v.6   Public Relations (Principles) 102 3.0 25.0
11016 v.3   Marketing Communications 211 3.0 25.0
12603 v.2   Tourism Marketing 300 3.0 25.0
12632 v.3   Advertising 211 3.0 25.0
12633 v.3   Advertising 391 3.0 25.0
12968 v.2   Sports Marketing 241 3.0 25.0
12989 v.3   Media Planning 250 3.0 25.0
12990 v.3   International Advertising 300 3.0 25.0
 
NB Students may choose to undertake a minor in place of Elective units.
 
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