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235018 v.4 Marketing and Commercial Law Double Major
Introduction
This double major is designed to provide students with an understanding of the principles and processes of marketing as well as providing an understanding of the legal framework within which marketing is required to operate.
Course Structure Hrs/Wk Credit Year 1 Semester 2 10993 v.2 Business Statistics 101 4.0 25.0 11010 v.2 Law (Contract) 101 3.0 25.0 50.0 Year 2 Semester 1 10808 v.2 Business Communication 101 3.0 25.0 11001 v.2 Economics (Macro) 101 3.0 25.0 11996 v.2 Law (Management) 252 3.0 25.0 9764 v.7 Consumer Behaviour 102 3.0 25.0 100.0 Year 2 Semester 2 2845 v.4 Law (Marketing) 245 3.0 25.0 9807 v.6 Marketing Research 200 3.0 25.0 SELECT 2 OPTIONS 50.0 100.0 Year 3 Semester 1 3900 v.5 Strategic Marketing 310 3.0 25.0 SELECT 3 OPTIONS 75.0 100.0 Year 3 Semester 2 10810 v.3 Business Policy 320 3.0 25.0 SELECT 3 OPTIONS 75.0 100.0 Optional Units (No Year Level Specified) Hrs/Wk Credits 1866 v.6 # Retail Marketing and Distribution 311 3.0 25.0 2844 v.6 * Law (Corporation) 224 3.0 25.0 3127 v.7 * Law (Company Secretarial Practice) 301 3.0 25.0 3534 v.7 * Law (Meetings) 350 3.0 25.0 3743 v.4 *^ Law (Industrial) 302 3.0 25.0 3744 v.5 *^ Law (Criminal) 371 3.0 25.0 3820 v.6 # Marketing to Organisations 322 3.0 25.0 3821 v.6 # Export Marketing 300 3.0 25.0 3822 v.6 # Sales Management 330 3.0 25.0 3883 v.5 * Law (Industrial) 303 3.0 25.0 4375 v.4 # Marketing of Services 311 3.0 25.0 4819 v.5 * Law (Constitutional and Political) 355 3.0 25.0 6798 v.3 *^ Taxation 301 3.0 25.0 6981 v.3 # Professional Selling 300 3.0 25.0 8983 v.9 # International Policy 201 3.0 25.0 10806 v.2 # Analytical Marketing 201 3.0 25.0 10838 v.2 * Land Law 330 3.0 25.0 10840 v.2 *^ Law (Banking) 255 3.0 25.0 10841 v.2 *^ Law (Business Organisations) 222 3.0 25.0 10842 v.2 * Law (Computing) 344 3.0 25.0 10843 v.3 * Law (Intellectual Property) 370 3.0 25.0 10844 v.2 *^ Law (International) 233 3.0 25.0 10845 v.2 *^ Law (Public Relations) 211 3.0 25.0 10854 v.4 # Public Relations (Techniques) 200 3.0 25.0 10855 v.5 # Public Relations (Principles) 102 3.0 25.0 11012 v.2 * Law (Trusts and Bankruptcy) 360 3.0 25.0 11016 v.3 # Marketing Communications 211 3.0 25.0 12603 v.2 # Tourism Marketing 300 3.0 25.0 12613 v.2 # International Marketing 250 3.0 25.0 12968 v.2 # Sports Marketing 241 3.0 25.0 # Optional Marketing Units. * Optional Law Units. *^ These units are particularly recommended for this program. > Students are required to undertake six optional Law units and two optional Marketing units.
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