Courses Handbook 2006 - [Archived]

300168 v.3 Economics and Marketing Double Major


Introduction

This double major provides a broad understanding of the business environment. Economics and marketing complement each other as both emphasise an understanding of market behaviour. This double major provides ideal preparation for employment in positions as business analysts, policy analysts, marketers or managers. Graduates are eligible for Associate Professional Membership of the Economic Society of Australia (WA Branch).

Course Structure

Hrs/Wk

Credit

Year 1 Semester 2

10815 v.3   Economic Techniques 102 3.0 25.0
11001 v.3   Economics (Macro) 101 3.0 25.0
  50.0

Year 2 Semester 1

10808 v.2   Business Communication 101 3.0 25.0
10993 v.3   Business Statistics 101 3.0 25.0
8931 v.5   Economics (Markets) 203 3.0 25.0
9764 v.7   Consumer Behaviour 102 3.0 25.0
  100.0

Year 2 Semester 2

9792 v.7   Economics (Growth and Fluctuations) 202 3.0 25.0
9807 v.6   Marketing Research 200 3.0 25.0
  SELECT 2 OPTIONS   50.0
  100.0

Year 3 Semester 1

3900 v.5   Strategic Marketing 310 3.0 25.0
  SELECT 3 OPTIONS   75.0
  100.0

Year 3 Semester 2

10810 v.3   Business Policy 320 3.0 25.0
12034 v.5   Business Capstone 301 3.0 25.0
  SELECT 2 OPTIONS   50.0
  100.0
 
Optional units (No year level specified) Hrs/Wk Credits
4375 v.4 # Marketing of Services 311 3.0 25.0
1866 v.6 # Retail Marketing and Distribution 311 3.0 25.0
2806 v.5 * Finance (Introductory) 201 3.0 25.0
2845 v.4 # Law (Marketing) 245 3.0 25.0
3414 v.7 * Economics (International Trade) 311 3.0 25.0
3415 v.7 * Economics (Public) 312 3.0 25.0
3523 v.5 # Business Policy 314 3.0 25.0
3820 v.6 # Marketing to Organisations 322 3.0 25.0
3821 v.6 # Export Marketing 300 3.0 25.0
3822 v.7 # Sales Management 330 3.0 25.0
4435 v.4 * Labour Markets 200 3.0 25.0
4561 v.4 * Global Money and Capital Markets 200 3.0 25.0
6966 v.3 * Mathematical Economics 201 3.0 25.0
6981 v.3 # Professional Selling 300 3.0 25.0
9751 v.7 * Economics (Industrial) 301 3.0 25.0
9766 v.6 * Economic Policy Issues 302 3.0 25.0
10539 v.4 * Economics (Managerial) 304 3.0 25.0
10540 v.3 * Economic Theory 300 3.0 25.0
10541 v.3 * International Financial Economics 302 3.0 25.0
10542 v.3   Labour Economics 302 3.0 25.0
10827 v.3 * History of Economic Thought 302 3.0 25.0
10836 v.3 * Introductory Econometrics 211 3.0 25.0
10854 v.5 # Public Relations (Techniques) 200 3.0 25.0
10855 v.6 # Public Relations (Principles) 102 3.0 25.0
11000 v.4 * Econometrics 313 4.0 25.0
11016 v.3 # Marketing Communications 211 3.0 25.0
11998 v.3 * Economics (Asian Development) 302 3.0 25.0
12600 v.3 * Tourism Economics 202 3.0 25.0
12603 v.2 # Tourism Marketing 300 3.0 25.0
12613 v.2 # International Marketing 250 3.0 25.0
12981 v.2 # Internet Marketing 350 3.0 25.0
300956 v.3 * Finance (Analysis) 206 3.0 25.0
305288 v.2 * Competitive Analysis 200 3.0 25.0
305291 v.2 * Strategic Games 201 3.0 25.0
305302 v.2 * Economics (Asian-Pacific Markets) 300 3.0 25.0
305408 v.2 * Environmental Economics for Business 201 3.0 25.0
307523 v.1   Economics of E-Business 349 3.0 25.0
 
# Optional Marketing Units
* Optional Economics Units
NB Students must select three Marketing optional units, four Economics optional units and one Marketing or Economics optional unit.
 
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