This major is designed for all business students who wish to gain knowledge, skills and employment in the area of professional selling.
Course Structure |
Hrs/Wk |
Credit |
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Year 1 Semester 2 |
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10993 | v.3 | Business Statistics 101 | 3.0 | 25.0 | |
11001 | v.3 | Economics (Macro) 101 | 3.0 | 25.0 | |
50.0 | |||||
Year 2 Semester 1 |
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12592 | v.2 | Sales 391 | 3.0 | 25.0 | |
6981 | v.3 | Professional Selling 300 | 3.0 | 25.0 | |
9764 | v.7 | Consumer Behaviour 102 | 3.0 | 25.0 | |
SELECT 1 ELECTIVE | 25.0 | ||||
100.0 | |||||
Year 2 Semester 2 |
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3822 | v.7 | Sales Management 330 | 3.0 | 25.0 | |
9807 | v.6 | Marketing Research 200 | 3.0 | 25.0 | |
SELECT 2 OPTIONS | 50.0 | ||||
100.0 | |||||
Year 3 Semester 1 |
|||||
12981 | v.2 | Internet Marketing 350 | 3.0 | 25.0 | |
1866 | v.6 | Retail Marketing and Distribution 311 | 3.0 | 25.0 | |
3900 | v.5 | Strategic Marketing 310 | 3.0 | 25.0 | |
SELECT 1 ELECTIVE | 25.0 | ||||
100.0 | |||||
Year 3 Semester 2 |
|||||
10810 | v.3 | Business Policy 320 | 3.0 | 25.0 | |
12034 | v.5 | Business Capstone 301 | 3.0 | 25.0 | |
12593 | v.4 | Marketing - Professional Practice 300 | 3.0 | 25.0 | |
SELECT 1 ELECTIVE | 25.0 | ||||
100.0 | |||||
Optional units (No year level specified) | Hrs/Wk | Credits | |||
3820 | v.6 | Marketing to Organisations 322 | 3.0 | 25.0 | |
3821 | v.6 | Export Marketing 300 | 3.0 | 25.0 | |
4375 | v.4 | Marketing of Services 311 | 3.0 | 25.0 | |
10806 | v.2 | Analytical Marketing 201 | 3.0 | 25.0 | |
10854 | v.5 | Public Relations (Techniques) 200 | 3.0 | 25.0 | |
10855 | v.6 | Public Relations (Principles) 102 | 3.0 | 25.0 | |
11016 | v.3 | Marketing Communications 211 | 3.0 | 25.0 | |
12603 | v.2 | Tourism Marketing 300 | 3.0 | 25.0 | |
12632 | v.3 | Advertising 211 | 3.0 | 25.0 | |
12633 | v.3 | Advertising 391 | 3.0 | 25.0 | |
12968 | v.2 | Sports Marketing 241 | 3.0 | 25.0 | |
12989 | v.3 | Media Planning 250 | 3.0 | 25.0 | |
12990 | v.3 | International Advertising 300 | 3.0 | 25.0 | |
NB | Students may choose to undertake a minor in place of Elective units. | ||||