235016 v.2 Management and Marketing Double Major

Introduction

This double major is designed to provide students with an overall understanding of managerial competencies and the functional area of marketing.

Course Structure			Hrs/Wk	Credit
Year 1 Semester 2
11018	v.3	Organisational Strategy and Change 300	3.0	25.0
9764	v.7	Consumer Behaviour 102	3.0	25.0
				50.0
Year 2 Semester 1
10852	v.3	Organisational Behaviour 200	3.0	25.0
12613	v.2	International Marketing 250	3.0	25.0
311353	v.1	Communication in Business 201	3.0	25.0
9807	v.6	Marketing Research 200	3.0	25.0
				100.0
Year 2 Semester 2
304440	v.2	Environmental Issues in Business 201	3.0	25.0
3822	v.8	Sales Management 230	3.0	25.0
3900	v.5	Strategic Marketing 310	3.0	25.0
4436	v.4	Human Resource Management (Introduction) 200	3.0	25.0
				100.0
Year 3 Semester 1
12593	v.4	Marketing - Professional Practice 300	3.0	25.0
12953	v.2	Entrepreneurship 300	3.0	25.0
1866	v.6	Retail Marketing and Distribution 311	3.0	25.0
3522	v.7	Strategic Management 313	4.0	25.0
				100.0
Year 3 Semester 2
10835	v.2	International Management 375	3.0	25.0
12034	v.5	Business Capstone 301	3.0	25.0
303899	v.2	Ethics in Business 300	3.0	25.0
4375	v.4	Marketing of Services 311	3.0	25.0
				100.0