300351 v.2 Marketing and Innovation Stream (MLM)
Introduction
Students specialise in Marketing and Innovation.
|
Optional Units to Select From in Year 0 Not entered |
Hrs/Wk |
Credits |
5282 |
v.6 |
|
Marketing Management 555 |
3.0 |
25.0 |
5518 |
v.7 |
|
Marketing Research 562 |
3.0 |
25.0 |
5721 |
v.8 |
|
Business Research Project 595 |
3.0 |
25.0 |
5761 |
v.6 |
|
Consumer Behaviour 561 |
3.0 |
25.0 |
6439 |
v.5 |
|
Competitive Marketing Strategies 660 |
3.0 |
25.0 |
10983 |
v.3 |
|
Innovation and Product Development 650 |
3.0 |
25.0 |
11218 |
v.4 |
|
Communication in Organisations 560 |
3.0 |
25.0 |
|
|
|
|
|
|
|
|
|
|
|
|
Click here for a printable version of this page |