This double major has been designed for those who are seeking careers either in the marketing or financial services sector or who wish to combine the two.
Course Structure |
Hrs/Wk |
Credit |
Year 1 Semester 2 |
|
|
| 10808 |
v.2 |
|
Business Communication 101 |
3.0 |
25.0 |
| 11001 |
v.2 |
|
Economics (Macro) 101 |
3.0 |
25.0 |
| |
50.0 |
Year 2 Semester 1 |
|
|
| 10815 |
v.2 |
|
Economic Techniques 102 |
4.0 |
25.0 |
| 10993 |
v.3 |
|
Business Statistics 101 |
3.0 |
25.0 |
| 2806 |
v.4 |
|
Finance (Introductory) 201 |
3.0 |
25.0 |
| 9764 |
v.7 |
|
Consumer Behaviour 102 |
3.0 |
25.0 |
| |
100.0 |
Year 2 Semester 2 |
|
|
| 2807 |
v.4 |
|
Finance (Managerial) 212 |
3.0 |
25.0 |
| 6966 |
v.2 |
|
Mathematical Economics 201 |
3.0 |
25.0 |
| |
|
|
OR |
|
|
| 300956 |
v.2 |
|
Finance (Analysis) 206 |
4.0 |
25.0 |
| 8931 |
v.4 |
|
Economics (Markets) 203 |
3.0 |
25.0 |
| 9807 |
v.6 |
|
Marketing Research 200 |
3.0 |
25.0 |
| |
100.0 |
Year 3 Semester 1 |
|
|
| 3900 |
v.5 |
|
Strategic Marketing 310 |
3.0 |
25.0 |
| |
|
|
SELECT 3 OPTIONS |
|
75.0 |
| |
100.0 |
Year 3 Semester 2 |
|
|
| 10810 |
v.3 |
|
Business Policy 320 |
3.0 |
25.0 |
| |
|
|
SELECT 3 OPTIONS |
|
75.0 |
| |
100.0 |
| |
| Optional Units to Select From in Year 3 |
Hrs/Wk |
Credits |
| 1866 |
v.6 |
* |
Retail Marketing and Distribution 311 |
3.0 |
25.0 |
| 2845 |
v.4 |
* |
Law (Marketing) 245 |
3.0 |
25.0 |
| 3523 |
v.5 |
* |
Business Policy 314 |
3.0 |
25.0 |
| 3820 |
v.6 |
* |
Marketing to Organisations 322 |
3.0 |
25.0 |
| 3821 |
v.6 |
* |
Export Marketing 300 |
3.0 |
25.0 |
| 3822 |
v.6 |
* |
Sales Management 330 |
3.0 |
25.0 |
| 4375 |
v.4 |
* |
Marketing of Services 311 |
3.0 |
25.0 |
| 6981 |
v.3 |
* |
Professional Selling 300 |
3.0 |
25.0 |
| 9753 |
v.5 |
# |
Finance (Portfolio Management) 301 |
3.0 |
25.0 |
| 9754 |
v.4 |
# |
Finance (International) 302 |
3.0 |
25.0 |
| 10820 |
v.2 |
# |
Finance (Derivative Securities) 312 |
3.0 |
25.0 |
| 10821 |
v.2 |
# |
Finance (Market for Corporate Control) 311 |
3.0 |
25.0 |
| 10836 |
v.2 |
# |
Introductory Econometrics 211 |
4.0 |
25.0 |
| 10854 |
v.4 |
* |
Public Relations (Techniques) 200 |
3.0 |
25.0 |
| 10855 |
v.5 |
* |
Public Relations (Principles) 102 |
3.0 |
25.0 |
| 11000 |
v.3 |
# |
Econometrics 313 |
4.0 |
25.0 |
| 11016 |
v.3 |
* |
Marketing Communications 211 |
3.0 |
25.0 |
| 11038 |
v.3 |
# |
Finance (Corporate) 307 |
3.0 |
25.0 |
| 12597 |
v.4 |
* |
Public Relations (Corporate) 360 |
3.0 |
25.0 |
| 12603 |
v.2 |
* |
Tourism Marketing 300 |
3.0 |
25.0 |
| 12608 |
v.2 |
# |
Finance (Decision Making) 315 |
3.0 |
25.0 |
| 12613 |
v.2 |
* |
International Marketing 250 |
3.0 |
25.0 |
| 12981 |
v.2 |
* |
Internet Marketing 350 |
3.0 |
25.0 |
| 307523 |
v.1 |
|
Economics of E-Business 349 |
3.0 |
25.0 |
| |
|
|
|
|
|
| # |
Optional Finance Units. |
| * |
Optional Marketing Units. |
| NB |
Students must select three Finance optional units and three Marketing optional units. |
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