301232 (v.3) Public Relations (Theory) 470
Area: |
School of Marketing |
Credits: |
25.0 |
Contact Hours: |
3.0 |
| ** The tuition pattern below provides details of the types of classes and their duration. This is to be used as a guide only. For more precise information please check your unit outline. ** | |
Seminar: |
1 x 3 Hours Weekly |
Other Requisite(s): |
Admission: to Marketing honours program. |
Syllabus: |
A review and analysis of research comprising the body of knowledge in public relations. An appreciation of theories and models relevant to public relations. Public relations strategies and tactics and their application. |
| ** To ensure that the most up-to-date information about unit references, texts and outcomes appears, they will be provided in your unit outline prior to commencement. ** | |
Field of Education: | 080509 Public Relations |
Funding Cluster: | 02 - Accounting, Administration, Economics, Commerce |
SOLT (Online) Definitions*: | Informational *Extent to which this unit or thesis utilises online information |
Result Type: | Grade/Mark |
Availability |
|
| Availability Information has not been provided by the respective School or Area. Prospective students should contact the School or Area listed above for further information. | |
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Content Last Modified: October 31, 2005
Curtin University of Technology, Perth CRICOS Provider Code 00301J
The Sydney Campus of Curtin University of Technology CRICOS Provider Code 02637B