Area: | School of Management |
Credits: | 50.0 |
Contact Hours: | 64.0 |
Individual Study: | 1 x 10 Hours Monthly |
Practical: | 1 x 4 Hours Monthly |
Workshop: | 1 x 8 Days Once-only |
Prerequisite(s): | 302126 (v.2) Small Business Growth 501 or any previous version
|
Syllabus: | Marketing strategy, sales dynamics, promotion and customer service. Recruitment and selection, team coaching skills and leadership. eCommerce, equity financing, exporting, tax planning. Individual business counselling sessions. |
| |
Unit Outcomes: | On successful completion of this unit, students will have - Developed marketing plans. Developed team coaching environment within their firms. Implemented a business strategy within their business. |
Texts and references listed below are for your information only and current as of September 30, 2003. Some units taught offshore are modified at selected locations. Please check with the unit coordinator for up-to-date information and approved offshore variations to unit information before finalising study and textbook purchases. |
Unit References: | No prescribed references. |
Unit Texts: | Small Business Growth Program course manual. |
| |
Unit Assessment Breakdown: | Assignment (1) A human resource plan for the business 30%. Assignment (2) report on progress made during the growth program 50%. Mentor reports 10%. Oral presentation on progress made within the growth program 10%. This is by grade/mark assessment. |
Field of Education: | 80300 Business and Management (Narrow Grouping) | HECS Band (if applicable): | 2 |
|
Extent to which this unit or thesis utilises online information: | Informational | Result Type: | Grade/Mark |
|
AvailabilityAvailability Information has not been provided by the respective School or Area. Prospective students should contact the School or Area listed above for further information.
|
