6437 (v.6) Business Strategy 660


 

Area:Graduate School of Business
Credits:25.0
Contact Hours:3.0
Lecture:1 x 3 Hours Weekly
Anti Requisite(s):306052 (v.2) Business Strategy and International Business 660 or any previous version
Prerequisite(s):5282 (v.6) Marketing Management 555 or any previous version
AND
6431 (v.5) Strategic Information Management 660 or any previous version
AND
13242 (v.2) Business Performance 660 or any previous version
Syllabus:A capstone unit that introduces a range of topics related to business strategy. It covers internal and external drivers of strategy allowing students to develop a comprehensive understanding of the strategy process in relation to both business and corporate level strategy. Covers both strategy formulation and implementation. Taught primarily through the use of case studies, there is a significant emphasis on managing in turbulent and internationally focused environments.
 
Unit Outcomes: The primary aim of this unit is to provide the context in which students might develop their strategic awareness, their strategic thinking abilities and their strategic management skills.
Text and references listed above are for your information only and current as of September 30, 2003. Please check with the unit coordinator for up-to-date information.
Unit References: No prescribed references.
Unit Texts: Grant, R. (1998), Contemporary Strategy Analysis. 3rd ed. Malden, MA, Blackwell Publishers.
 
Unit Assessment Breakdown: Group case study 35%. Individual Mini-case 25%. Individual theory assignment 40%. This is by grade/mark assessment.
YearLocationPeriodInternalArea ExternalCentral External
2004Perth City CampusSemester 1Y  
2004Perth City CampusTrimester 1Y  
2004Perth City CampusTrimester 3Y  
2004Kemuda Resrce Agncy BruneiSemester 2Y  

 

Copyright and Disclaimer
Current as of: February 2, 2004
CRICOS provider code 00301J