This double major is designed to provide students with an overall understanding of managerial competencies and the functional area of marketing.
Course Structure |
Hrs/Wk |
Credit |
Year 1 Semester 2 |
10808 |
v.2 |
|
Business Communication 101 |
3.0 |
25.0 |
10993 |
v.3 |
|
Business Statistics 101 |
3.0 |
25.0 |
|
50.0 |
Year 2 Semester 1 |
10852 |
v.3 |
|
Organisational Behaviour 200 |
3.0 |
25.0 |
12613 |
v.2 |
|
International Marketing 250 |
3.0 |
25.0 |
2644 |
v.8 |
|
Administrative Management 200 |
3.0 |
25.0 |
9764 |
v.7 |
|
Consumer Behaviour 102 |
3.0 |
25.0 |
|
100.0 |
Year 2 Semester 2 |
11016 |
v.3 |
|
Marketing Communications 211 |
3.0 |
25.0 |
2806 |
v.5 |
|
Finance (Introductory) 201 |
3.0 |
25.0 |
4436 |
v.4 |
|
Human Resource Management (Introduction) 200 |
3.0 |
25.0 |
9807 |
v.6 |
|
Marketing Research 200 |
3.0 |
25.0 |
|
100.0 |
Year 3 Semester 1 |
12953 |
v.2 |
|
Entrepreneurship 300 |
3.0 |
25.0 |
3522 |
v.7 |
|
Strategic Management 313 |
4.0 |
25.0 |
3891 |
v.5 |
|
Facilities and Operations Management 300 |
3.0 |
25.0 |
3900 |
v.5 |
|
Strategic Marketing 310 |
3.0 |
25.0 |
|
100.0 |
Year 3 Semester 2 |
10810 |
v.3 |
|
Business Policy 320 |
3.0 |
25.0 |
10835 |
v.2 |
|
International Management 375 |
3.0 |
25.0 |
12034 |
v.5 |
|
Business Capstone 301 |
3.0 |
25.0 |
303899 |
v.2 |
|
Ethics in Business 300 |
3.0 |
25.0 |
|
100.0 |
|