This double major is designed to provide students with an overall understanding of managerial competencies and the functional area of marketing.
Course Structure |
Hrs/Wk |
Credit |
Year 1 Semester 2 |
| 10808 |
v.2 |
|
Business Communication 101 |
3.0 |
25.0 |
| 10993 |
v.3 |
|
Business Statistics 101 |
3.0 |
25.0 |
| |
50.0 |
Year 2 Semester 1 |
| 10852 |
v.3 |
|
Organisational Behaviour 200 |
3.0 |
25.0 |
| 12613 |
v.2 |
|
International Marketing 250 |
3.0 |
25.0 |
| 2644 |
v.8 |
|
Administrative Management 200 |
3.0 |
25.0 |
| 9764 |
v.7 |
|
Consumer Behaviour 102 |
3.0 |
25.0 |
| |
100.0 |
Year 2 Semester 2 |
| 11016 |
v.3 |
|
Marketing Communications 211 |
3.0 |
25.0 |
| 2806 |
v.5 |
|
Finance (Introductory) 201 |
3.0 |
25.0 |
| 4436 |
v.4 |
|
Human Resource Management (Introduction) 200 |
3.0 |
25.0 |
| 9807 |
v.6 |
|
Marketing Research 200 |
3.0 |
25.0 |
| |
100.0 |
Year 3 Semester 1 |
| 12953 |
v.2 |
|
Entrepreneurship 300 |
3.0 |
25.0 |
| 3522 |
v.7 |
|
Strategic Management 313 |
4.0 |
25.0 |
| 3891 |
v.5 |
|
Facilities and Operations Management 300 |
3.0 |
25.0 |
| 3900 |
v.5 |
|
Strategic Marketing 310 |
3.0 |
25.0 |
| |
100.0 |
Year 3 Semester 2 |
| 10810 |
v.3 |
|
Business Policy 320 |
3.0 |
25.0 |
| 10835 |
v.2 |
|
International Management 375 |
3.0 |
25.0 |
| 12034 |
v.5 |
|
Business Capstone 301 |
3.0 |
25.0 |
| 303899 |
v.2 |
|
Ethics in Business 300 |
3.0 |
25.0 |
| |
100.0 |
| |