This double major is designed to provide students with the skills and academic grounding necessary to begin a marketing career in the sports industry. Graduates will meet the academic requirements for membership of the Australia and New Zealand Sports Law Association.
Course Structure |
Hrs/Wk |
Credit |
Year 1 Semester 2 |
| 10993 |
v.3 |
|
Business Statistics 101 |
3.0 |
25.0 |
| 12964 |
v.2 |
|
Sports Administration 102 |
3.0 |
25.0 |
| |
50.0 |
Year 2 Semester 1 |
| 10806 |
v.2 |
|
Analytical Marketing 201 |
3.0 |
25.0 |
| 11996 |
v.2 |
|
Law (Management) 252 |
3.0 |
25.0 |
| 12965 |
v.2 |
|
Sports Administration 200 |
3.0 |
25.0 |
| 9764 |
v.7 |
|
Consumer Behaviour 102 |
3.0 |
25.0 |
| |
100.0 |
Year 2 Semester 2 |
| 11010 |
v.2 |
|
Law (Contract) 101 |
3.0 |
25.0 |
| 12966 |
v.3 |
|
Law (Sports Administration) 270 |
3.0 |
25.0 |
| 12968 |
v.2 |
|
Sports Marketing 241 |
3.0 |
25.0 |
| 9807 |
v.6 |
|
Marketing Research 200 |
3.0 |
25.0 |
| |
100.0 |
Year 3 Semester 1 |
| 12967 |
v.2 |
|
Sports Administration 300 |
3.0 |
25.0 |
| 2845 |
v.4 |
|
Law (Marketing) 245 |
3.0 |
25.0 |
| 3900 |
v.5 |
|
Strategic Marketing 310 |
3.0 |
25.0 |
| 4375 |
v.4 |
|
Marketing of Services 311 |
3.0 |
25.0 |
| |
100.0 |
Year 3 Semester 2 |
| 10810 |
v.3 |
|
Business Policy 320 |
3.0 |
25.0 |
| 11036 |
v.2 |
|
Law (Sports Administration) 370 |
3.0 |
25.0 |
| 12034 |
v.5 |
# |
Business Project 301 |
3.0 |
25.0 |
| |
OR |
|
| 12603 |
v.2 |
|
Tourism Marketing 300 |
3.0 |
25.0 |
| 6798 |
v.4 |
|
Taxation 301 |
3.0 |
25.0 |
| |
100.0 |
| # |
In 2005 only this unit may be substituted with 12603 Tourism Marketing 300. |
| |
