Courses Handbook 2009

307135 v.1 Public Relations Double Degree Major (with Soc Sc)


Introduction

This double degree major places special emphasis on relationship management in all sectors of organisational activity. It prepares students for involvement in primary decision-making that creates policies, products and services which become the basis ofrelationships, whilst preparing them for major communications roles. Graduates in public relations majors meet the academic requirements for membership of the Public Relations Institute of Australia.

Course Structure Hrs/Wk Credit
Year 1 Semester 1
10987 v.5   Accounting 100 3.0 25.0
311353 v.2   Communication in Business 100 3.0 25.0
  50.0
Year 1 Semester 2
10830 v.5   Business Information Systems 100 3.0 25.0
10850 v.4   Marketing 100 3.0 25.0
  50.0
Year 2 Semester 1
10855 v.7   Public Relations (Principles) 201 3.0 25.0
11011 v.4   Business Law 100 3.0 25.0
  50.0
Year 2 Semester 2
10854 v.6   Public Relations (Techniques) 220 3.0 25.0
1234 v.4   Economics 100 3.0 25.0
  50.0
Year 3 Semester 1
10848 v.2   Management 100 3.0 25.0
10851 v.5   Public Relations (Media) 250 3.0 25.0
  50.0
Year 3 Semester 2
10845 v.2   Law (Public Relations) 211 3.0 25.0
12597 v.4   Public Relations (Corporate) 360 3.0 25.0
  50.0
Year 4 Semester 1
12596 v.5   Public Relations (International) 340 3.0 25.0
3992 v.7   Public Relations (Consultancy) 300 3.0 25.0
  50.0
Year 4 Semester 2
12034 v.5   Business Capstone 301 3.0 25.0
3993 v.8   Public Relations (Professional Practice) 393 3.0 25.0
  50.0
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