234907 v.6 Marketing and Business Information Systems Double Major
Introduction
This double major provides an understanding of the principles and processes of marketing, and the development and use of information systems to facilitate the marketing function. It is useful for those interested in the marketing of information systems and technology.
| Course Structure | Hrs/Wk | Credit | |||
|---|---|---|---|---|---|
| Year 1 Semester 2 | |||||
| 311353 | v.2 | Communication in Business 100 | 3.0 | 25.0 | |
| 9764 | v.8 | Consumer Behaviour 201 | 3.0 | 25.0 | |
| 50.0 | |||||
| Year 2 Semester 1 | |||||
| 310410 | v.2 | Systems Analysis and Design 251 | 3.0 | 25.0 | |
| 310445 | v.2 | Business Software Tools 200 | 3.0 | 25.0 | |
| 310663 | v.1 | Business Technology 200 | 3.0 | 25.0 | |
| 9807 | v.6 | Marketing Research 200 | 3.0 | 25.0 | |
| 100.0 | |||||
| Year 2 Semester 2 | |||||
| 12613 | v.2 | International Marketing 250 | 3.0 | 25.0 | |
| 310424 | v.1 | Business Systems Implementation 250 | 3.0 | 25.0 | |
| 310426 | v.1 | Business Systems Selection 250 | 3.0 | 25.0 | |
| 3822 | v.8 | Sales Management 230 | 3.0 | 25.0 | |
| 100.0 | |||||
| Year 3 Semester 1 | |||||
| 13605 | v.4 | Project Management 301 | 2.0 | 25.0 | |
| 1866 | v.6 | Retail Marketing and Distribution 311 | 3.0 | 25.0 | |
| 310421 | v.1 | Business Systems Management 300 | 3.0 | 25.0 | |
| 3900 | v.5 | Strategic Marketing 310 | 3.0 | 25.0 | |
| 100.0 | |||||
| Year 3 Semester 2 | |||||
| 12034 | v.5 | Business Capstone 301 | 3.0 | 25.0 | |
| 12593 | v.5 | Marketing - Professional Practice 300 | 3.0 | 25.0 | |
| 310422 | v.1 | Business Applications 300 | 3.0 | 25.0 | |
| 4375 | v.4 | Marketing of Services 311 | 3.0 | 25.0 | |
| 100.0 | |||||
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Content Last Modified: January 14, 2009
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