Link to Curtin homepage      CurtinSearch | Curtin Site Index 
Online handbook 2004
Courses Units Research Courses New Courses Joint-Uni Courses Definition of Terms Contact / Help
About Curtin University
Academic calendar
Admissions Information
Applying for a research higher degree
Applying to Curtin
Bookshop
Prospective Student Services
Curtin scholarships
Enrolment information
Fee Information
Grading system
IT Policy
Student rights and responsibilities
Student policy and procedures
    

300348 v.3 Public Relations Stream (Mass Communication)


Introduction


Public relations offered by the Curtin Business School develops an understanding of the fundamentals of professional public relations practice. When taken in combination with the other elements of the Bachelor of Arts (Mass Communication) this stream provides students with skills and knowledge in the principles, techniques and specific issues of contemporary public relations. The Public Relations stream may usefully be combined with the Journalism stream.

Course Structure

Hrs/Wk

Credit

Year 1 Semester 1

10855 v.6   Public Relations (Principles) 102 3.0 25.0
  25.0

Year 1 Semester 2

10854 v.5   Public Relations (Techniques) 200 3.0 25.0
  25.0

Year 2 Semester 1

10851 v.5   Public Relations (Media) 250 3.0 25.0
  25.0

Year 2 Semester 2

3992 v.7   Public Relations (Consultancy) 300 3.0 25.0
  25.0

Year 3 Semester 1

3993 v.8   Public Relations (Professional Practice) 393 3.0 25.0
  25.0

Year 3 Semester 2

12596 v.4   Public Relations (International) 240 3.0 25.0
  OR  
12597 v.4   Public Relations (Corporate) 360 3.0 25.0
  25.0
 
Click here for a printable version of this page

     Image of People or Curtin's Bentley Campus