12530 (v.3) Public Relations (Advanced Techniques) 540

Area:

School of Marketing

Contact Hours:

3.0

Credits:

25.0

Seminar:

1 x 3 Hours Weekly

Prerequisite(s):

12477 (v.3) Public Relations (Principles) 500 or any previous version

This unit equips students with the advanced writing skills necessary for upper-level public relations practitioners. It covers new communications technologies and other public relations techniques used to enhance communication in an organisational context.

Availability

Year	Location	Period	Internal	Area External	Central External
2003	Bentley Campus	Semester 2	Y

- Area External refers to external course/units run by the School or Department, offered online or through Web CT, or offered by research.
- Central External refers to external course/units run through the Curtin Bentley-based Distance Education Area.

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