12530 (v.3) Public Relations (Advanced Techniques) 540
Area: | School of Marketing |
Contact Hours: | 3.0 |
Credits: | 25.0 |
Seminar: | 1 x 3 Hours Weekly |
Prerequisite(s): | 12477 (v.3) Public Relations (Principles) 500 or any previous version
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This unit equips students with the advanced writing skills necessary for upper-level public relations practitioners. It covers new communications technologies and other public relations techniques used to enhance communication in an organisational context. |
Year | Location | Period | Internal | Area External | Central External | 2003 | Bentley Campus | Semester 2 | Y | | | |
Current as of: August 29, 2003 15:52:10
CRICOS provider code 00301J