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12283 (v.2) Global Business and Logistics 675
Area: Curtin Business School Contact Hours: 3.0 Credits: 25.0 Lecture: 3 x 1 Hours Weekly
This unit gives logistics professionals a greater insight into transnational business trends, strategies and operations. It has a strong logistics emphasis and aims to develop a global business perspective and practical international business skills orientation. Topics cover strategic planning, global alliances, global marketing, global logistics, assessing country risk, global cultural management, managing global human resource management issues and global business for the future.
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