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301017 (v.2) Professional Writing and Presentation 111


 

Area:

Department of Communication and Cultural Studies

Credits:

25.0

Contact Hours:

3.0

Lecture:

1 x 1 Hours Weekly

Tutorial:

1 x 2 Hours Weekly

Syllabus:

Models of communication. Communication skills in cultural, professional and organisational contexts. Promotional culture. Processes of meaning production. Conventions, structures, genres of oral, written and visual presentation, talks, interviews, briefing notes, media releases, brochures, reports, articles, reviews, newsletters, illustrations and graphics.
 

Unit Outcomes:

On successful completion of this unit, students will have- Prepared for employment as communication professionals through instruction in specific skills and practices. Had practical experience of communicating at a professional level in a wide range of forms and contexts.

Texts and references listed below are for your information only and current as of September 30, 2003. Some units taught offshore are modified at selected locations. Please check with the unit coordinator for up-to-date information and approved offshore variations to unit information before finalising study and textbook purchases.

Unit References:

Gibaldi, Joseph. (1999), MLA handbook for writers of research papers (fifth edition). New York, Modern Language Association of America.

Unit Texts:

Dickinson, Sarah. (1998), Effective presentation. London, Orion. Hughes, S. (1998), Design and Typography in easy steps. Southam, Computer Step. Ross-Larson, B. (1996), Edit yourself: a manual for everyone who works with words. New York, Norton. Turner, Graeme. et al. (2000), Fame games: the production of celebrity in Australia. Cambridge, Cambridge University Press.
 

Unit Assessment Breakdown:

Assignment 1 Informational and promotional texts 20%, Assignment 2 Press kit 10%, Assignment 3 Informational and promotional texts 20%, Oral presentation 15%, Participation 20%, Portfolio 15%. This is by grade/mark assessment.

Field of Education:

 100700 Communication and Media Studies (Narrow Grouping)

HECS Band (if applicable):

1  

Extent to which this unit or thesis utilises online information:

 Supplemental  

Result Type:

 Grade/Mark


Availability

YearLocationPeriodInternalArea ExternalCentral External
2004Bentley CampusSemester 1Y  
2004Bentley CampusSemester 2Y  

Area
External
refers to external course/units run by the School or Department, offered online or through Web CT, or offered by research.
Central
External
refers to external course/units run through the Curtin Bentley-based Distance Education Area

 
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