314761 (v.1) Global Marketing Management 530
| Area: | School of Marketing |
|---|---|
| Credits: | 25.0 |
| Contact Hours: | 3.0 |
| Tuition Patterns: | The tuition pattern provides details of the types of classes and their duration. This is to be used as a guide only. Precise information is included in the unit outline. |
| Online Class: | 1 x 1 Hours Weekly |
| Workshop: | 1 x 2 Hours Weekly |
| Syllabus: | This unit introduces students to the marketing discipline, the marketing environment and the key application of marketing principles. In this unit students work with real clients in a ‘work integrated learning’ environment. |
| Unit references, texts, outcomes and assessment details | The most up-to-date information about unit references, texts and outcomes, will be provided in the unit outline. |
| Field of Education: | 080500 Sales and Marketing (Narrow Grouping) |
| Result Type: | Grade/Mark |
Availability
No current availability exists. It may that this is planned for a future year or a decision has been made to not offer it currently. Contact the School or Area listed above for further information.
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