306820 (v.1) Business Strategy and Corporate Culture 563
| Area: | School of Management |
|---|---|
| Credits: | 25.0 |
| Contact Hours: | 3.0 |
| Tuition Patterns: | The tuition pattern provides details of the types of classes and their duration. This is to be used as a guide only. Precise information is included in the unit outline. |
| Seminar: | 1 x 3 Hours Weekly |
| Syllabus: | Introduces and develops the 'mission model' for creating competitive advantage. The model provides a framework for stimulating strategic thinking and building a culture that not only connects and motivates people around shared values but also focuses them upon common objectives. Key topics include the mission model of strategic management, the mission statement, industry analysis, the strategic goal, strategic positioning, implementation, organisational development, nirvana and case studies. |
| Unit references, texts, outcomes and assessment details | The most up-to-date information about unit references, texts and outcomes, will be provided in the unit outline. |
| Field of Education: | 080399 Business and Management not elsewhere classified |
| Result Type: | Grade/Mark |
Availability
No current availability exists. It may that this is planned for a future year or a decision has been made to not offer it currently. Contact the School or Area listed above for further information.
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