10806 (v.2) Analytical Marketing 201
| Area: | School of Information Systems |
|---|---|
| Credits: | 25.0 |
| Contact Hours: | 3.0 |
| Tuition Patterns: | The tuition pattern provides details of the types of classes and their duration. This is to be used as a guide only. Precise information is included in the unit outline. |
| Computer Laboratory: | 1 x 3 Hours Weekly |
| Prerequisite(s): |
10993 (v.4)
Business Statistics 201
or any previous version
|
| Syllabus: | Topics include: data analysis and cross tabulation, forecasting, time series models, regression models and qualitative models. Financial analysis: net present value and effective rate. Decision analysis: multi-criteria analysis and decision trees. Linearprogramming and formulation of problems only. |
| Unit references, texts, outcomes and assessment details | The most up-to-date information about unit references, texts and outcomes, will be provided in the unit outline. |
| Field of Education: | 080500 Sales and Marketing (Narrow Grouping) |
| Result Type: | Grade/Mark |
Availability
No current availability exists. It may that this is planned for a future year or a decision has been made to not offer it currently. Contact the School or Area listed above for further information.
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