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Curtin University
Courses Handbook 2012

This handbook contains information for courses and units at Curtin in 2012.
Information for current year courses and units is available at Courses Handbook 2011.

312011 (v.1) Advertising Design 372

Area: Department of Design
Credits: 25.0
Contact Hours: 4.0
Tuition Patterns: The tuition pattern provides details of the types of classes and their duration. This is to be used as a guide only. Precise information is included in the unit outline.
Tutorial: 2 x 2 Hours Weekly
Prerequisite(s): 312003 (v.1) Brand Identity 271
AND
312005 (v.1) Brand Communication 272
AND
312008 (v.1) Advertising Design 371
Syllabus: A focus on concept and campaign development, professional practice and project management. Students will undertake a series of practical advertising design projects culminating in a graduate portfolio developed to an entry-level industry standard for the purposes of demonstrating skills and competency in advertising design.
Unit references, texts, outcomes and assessment details The most up-to-date information about unit references, texts and outcomes, will be provided in the unit outline.
Field of Education: 100501 Graphic Arts and Design Studies
Result Type: Grade/Mark

Availability

Year Location Period Internal Partially Online Internal Area External Central External Fully Online
2012 Bentley Campus Semester 2 Y        

Area External refers to external course/units run by the School or Department or offered by research.

Central External refers to external and online course/units run through the Curtin Bentley-based Distance Education Area

Partially Online Internal refers to some (a portion of) learning provided by interacting with or downloading pre-packaged material from the Internet but with regular and ongoing participation with a face-to-face component retained. Excludes partially online internal course/units run through the Curtin Bentley-based Distance Education Area which remain Central External

Fully Online refers to the main (larger portion of) mode of learning provided via Internet interaction (including the downloading of pre-packaged material on the Internet). Excludes online course/units run through the Curtin Bentley-based Distance Education Area which remain Central External