12535 (v.4) Public Relations (Strategies) 520
Area: | School of Marketing |
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Credits: | 25.0 |
Contact Hours: | 3.0 |
Tuition Patterns: | The tuition pattern provides details of the types of classes and their duration. This is to be used as a guide only. Precise information is included in the unit outline. |
Seminar: | 1 x 3 Hours Weekly |
Prerequisite(s): |
12477 (v.5)
Public Relations Contemporary Practice 550
or any previous version
|
Syllabus: | An understanding of the processes evident in public relations strategies as they apply to campaigns, programs and issues. The unit also examines case studies, communication, strategies, business plans and strategic thinking. |
Unit references, texts, outcomes and assessment details | The most up-to-date information about unit references, texts and outcomes, will be provided in the unit outline. |
Field of Education: | 080509 Public Relations |
Result Type: | Grade/Mark |
Availability
Availability Information has not been provided by the respective School or Area. Prospective students should contact the School or Area listed above for further information.