Courses Handbook 2006 - [Archived]

12533 (v.3) Public Relations (Financial) 530


Area:

School of Marketing

Credits:

25.0

Contact Hours:

3.0
 
** The tuition pattern below provides details of the types of classes and their duration. This is to be used as a guide only. For more precise information please check your unit outline. **
 

Seminar:

1 x 3 Hours Weekly

Prerequisite(s):

12477 (v.4) Public Relations (Principles) 500 or any previous version
 

Syllabus:

Introduction to the skills and concepts needed to practice public relations successfully in the financial arena, including the application of professional public relations management to mergers, acquisitions, floats and privatisations, and understanding the role of public relations in the economies of the Asia-Pacific region. Corporate affairs is at the centre of many financial cases in this unit.
 
** To ensure that the most up-to-date information about unit references, texts and outcomes appears, they will be provided in your unit outline prior to commencement. **
 

Field of Education:

080509 Public Relations

Funding Cluster:

02 - Accounting, Administration, Economics, Commerce

SOLT (Online) Definitions*:

Not Online
*Extent to which this unit or thesis utilises online information

Result Type:

Grade/Mark

Availability

Availability Information has not been provided by the respective School or Area. Prospective students should contact the School or Area listed above for further information.

 
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