This double major is designed to provide students with the skills and academic grounding necessary to begin a marketing career in the sports industry. Graduates will meet the academic requirements for membership of the Australia and New Zealand Sports Law Association.
Course Structure |
Hrs/Wk |
Credit |
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Year 1 Semester 2 |
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10993 | v.3 | Business Statistics 101 | 3.0 | 25.0 | |
12964 | v.2 | Sports Administration 102 | 3.0 | 25.0 | |
50.0 | |||||
Year 2 Semester 1 |
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10806 | v.2 | Analytical Marketing 201 | 3.0 | 25.0 | |
11996 | v.2 | Law (Management) 252 | 3.0 | 25.0 | |
12965 | v.2 | Sports Administration 200 | 3.0 | 25.0 | |
9764 | v.7 | Consumer Behaviour 102 | 3.0 | 25.0 | |
100.0 | |||||
Year 2 Semester 2 |
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11010 | v.2 | Law (Contract) 101 | 3.0 | 25.0 | |
12966 | v.3 | Law (Sports Administration) 270 | 3.0 | 25.0 | |
12968 | v.2 | Sports Marketing 241 | 3.0 | 25.0 | |
9807 | v.6 | Marketing Research 200 | 3.0 | 25.0 | |
100.0 | |||||
Year 3 Semester 1 |
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12967 | v.2 | Sports Administration 300 | 3.0 | 25.0 | |
2845 | v.4 | Law (Marketing) 245 | 3.0 | 25.0 | |
3900 | v.5 | Strategic Marketing 310 | 3.0 | 25.0 | |
4375 | v.4 | Marketing of Services 311 | 3.0 | 25.0 | |
100.0 | |||||
Year 3 Semester 2 |
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11036 | v.2 | Law (Sports Administration) 370 | 3.0 | 25.0 | |
12034 | v.5 | Business Capstone 301 | 3.0 | 25.0 | |
12603 | v.2 | Tourism Marketing 300 | 3.0 | 25.0 | |
6798 | v.4 | Taxation 301 | 3.0 | 25.0 | |
100.0 | |||||