| Definition of terms    | Contact / help    | About Curtin    | Resources & Facilities

5766 (v.6) Advanced Marketing 650

---

 

Area:	School of Marketing
Contact Hours:	3.0
Credits:	25.0
Seminar:	1 x 3 Hours Weekly
Covers in depth a range of advanced marketing issues including analytical techniques for identification of consumer needs, perceptual mapping, strategic product positioning, market simulation analysis and forecasting techniques and implementation of analytical marketing decision making.

 

To report errors on this website please e-mail:online@curtin.edu.au
Copyright and Disclaimer
Current as of: November 4, 2002     5:20:13
CRICOS provider code 00301J