306969 (v.1) Creative Illustration 392
Area: | School of Design |
Contact Hours: | 3.0 |
Credits: | 25.0 |
Lecture: | 1 x 1 Hours Weekly |
Tutorial: | 1 x 2 Hours Weekly |
Introduction to package and entrepreneurial illustration. Package illustration design explores the 3D application of design. Entrepreneurial design allows self directed learning by writing individual specific briefs - subject to lecturer approval. A series of industry related briefs are provided and designed to enhance conceptual design and development skills. Development of critical visual literacy skills is also encouraged. Critical visual literacy depends on an understanding that visual language is a process, that responds to and reflects changing conditions within our multicultural society. An understanding that the meaning of visual communication depends on context, purpose and the audience or market is developed. Also explored are the many ways in which critical visual literacy and function are interdependent. |