306917 (v.1) Visual Merchandising Design 291
Area: | School of Design |
Contact Hours: | 3.0 |
Credits: | 25.0 |
Lecture: | 1 x 1 Hours Weekly |
Tutorial: | 1 x 2 Hours Weekly |
Prerequisite(s): | 7632 (v.4) Design Workshop 192 or any previous version
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Introduction to the basics of visual merchandising and retail design. Providing a concise overview of the critical aspects such as - merchandising, selling methods and value classification, site documentation, project planning, window and retail display, store planning and layouts, the retail shop frong, fixtures and fittings for retail stores. |