302090 (v.2) Integrative Issues in Electronic Marketing 550
| Area: | School of Marketing |
| Contact Hours: | 3.0 |
| Credits: | 25.0 |
| Seminar: | 1 x 3 Hours Weekly |
| Prerequisite(s): | 5519 (v.8) Internet Marketing 567 or any previous version
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| Exploration of current issues in electronic marketing both from a customer and technological perspective. As the dynamic field changes and develops, issues will be raised as and when they evolve. |