13594 (v.3) Events and MICE Management 304
Area: | School of Management |
Contact Hours: | 3.0 |
Credits: | 25.0 |
Lecture: | 1 x 3 Hours Weekly |
Prerequisite(s): | 12598 (v.3) Tourism Management (Principles and Practices) 102 or any previous version
|
Management of the tourism and hospitality industry sector - meetings, incentives, conventions, exhibitions, special events, entertainment and staged activities management in attracting tourists. |