| Area: | School of Marketing |
|---|---|
| Credits: | 25.0 |
| Contact Hours: | 3.0 |
| ** The tuition pattern below provides details of the types of classes and their duration. This is to be used as a guide only. For more precise information please check your unit outline. ** | |
| Seminar: | 1 x 3 Hours Weekly |
| Prerequisite(s): |
12477 (v.4)
Public Relations (Principles) 500
or any previous version
|
| Syllabus: | An understanding of the processes evident in public relations strategies as they apply to campaigns, programs and issues. The unit also examines case studies, communication, strategies, business plans and strategic thinking. |
| ** To ensure that the most up-to-date information about unit references, texts and outcomes appears, they will be provided in your unit outline prior to commencement. ** | |
| Field of Education: | 080509 Public Relations |
| SOLT (Online) Definitions*: | Informational *Extent to which this unit or thesis utilises online information |
| Result Type: | Grade/Mark |
Availability Information has not been provided by the respective School or Area. Prospective students should contact the School or Area listed above for further information.