| Area: | School of Marketing |
|---|---|
| Credits: | 25.0 |
| Contact Hours: | 3.0 |
| ** The tuition pattern below provides details of the types of classes and their duration. This is to be used as a guide only. For more precise information please check your unit outline. ** | |
| Lecture: | 1 x 3 Hours Weekly |
| Syllabus: | Guides students through the preparation of the smaller business research projects. Students develop researching capabilities, improve their writing ability and learn how to plan, structure and produce a business research project. Students are guided through the stages of formulating a research idea and producing a research plan. During the course, participants are taught where to look for information, what to look for, how best to look for it, and how to put together a body of information to produce a literature review. Participants are taken through the steps of structuring, organising and collating information and data to produce a comprehensive, critical and unbiased research report. |
| ** To ensure that the most up-to-date information about unit references, texts and outcomes appears, they will be provided in your unit outline prior to commencement. ** | |
| Field of Education: | 080500 Sales and Marketing (Narrow Grouping) |
| SOLT (Online) Definitions*: | Not Online *Extent to which this unit or thesis utilises online information |
| Result Type: | Grade/Mark |
Availability Information has not been provided by the respective School or Area. Prospective students should contact the School or Area listed above for further information.