Preparation for professional placement in the creative advertising industry. Focuses on professional practice, media production processes, professional institutions and industry processes. Development of a professional portfolio of creative advertising work for future employment.
Course Structure |
Hrs/Wk |
Credit |
Year 2 Semester 1 |
| 10006 |
v.3 |
|
Design in Context 291 |
3.0 |
25.0 |
| 306956 |
v.1 |
|
Visual Communication 291 |
3.0 |
25.0 |
| 306971 |
v.1 |
|
Creative Advertising Design Theory 291 |
3.0 |
25.0 |
| 308438 |
v.1 |
|
Design Computing (Quark) 291 |
2.0 |
12.5 |
| 308439 |
v.1 |
|
Design Typography 291 |
2.0 |
12.5 |
| |
OR |
|
| 308440 |
v.1 |
|
Design Image Techniques 291 |
2.0 |
12.5 |
| |
100.0 |
Year 2 Semester 2 |
| 10007 |
v.3 |
|
Design in Context 292 |
3.0 |
25.0 |
| 306972 |
v.1 |
|
Creative Advertising Design Process 292 |
3.0 |
25.0 |
| 306973 |
v.1 |
|
Creative Advertising Design - Copywriting and Art Direction Workshop 292 |
3.0 |
25.0 |
| 308443 |
v.1 |
|
Design Typography 292 |
2.0 |
12.5 |
| 308444 |
v.1 |
|
Design Image Techniques 292 |
2.0 |
12.5 |
| |
100.0 |
Year 3 Semester 1 |
| 10850 |
v.4 |
|
Marketing 100 |
3.0 |
25.0 |
| 306975 |
v.1 |
|
Creative Advertising Design Practice 391 |
3.0 |
25.0 |
| 306978 |
v.1 |
|
Creative Advertising Design Studio 391 |
3.0 |
25.0 |
| |
SELECT 1 ELECTIVE |
|
25.0 |
| |
100.0 |
Year 3 Semester 2 |
| 306976 |
v.1 |
|
Creative Advertising Design Practice 392 |
3.0 |
25.0 |
| 306979 |
v.1 |
|
Creative Advertising Studio 392 |
3.0 |
25.0 |
| 9764 |
v.7 |
|
Consumer Behaviour 102 |
3.0 |
25.0 |
| |
SELECT 1 ELECTIVE |
|
25.0 |
| |
100.0 |
| |