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12633 (v.2) Advertising 391
Area: | School of Marketing |
Contact Hours: | 3.0 |
Credits: | 25.0 |
Seminar: | 1 x 3 Hours Weekly |
Prerequisite(s): | 10850 (v.4) Marketing 100 or any previous version
AND
12632 (v.2) Advertising 211 or any previous version
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Provides a practical appreciation of the advertising trade. Students plan, develop and execute an advertising campaign of their own in response to a comprehensive client brief and interaction with industry. |
Availability
Year | Location | Period | Internal | Area External | Central External | 2004 | Bentley Campus | Semester 1 | Y | | | 2004 | Bentley Campus | Semester 2 | Y | | | 2004 | Joondalup Campus | Semester 1 | Y | | | 2004 | Joondalup Campus | Semester 2 | Y | | | 2004 | Mktg Inst of S'pore | Trimester 1A | Y | | | 2004 | Mktg Inst of S'pore | Trimester 3A | Y | | |
Area External | refers to external course/units run by the School or Department, offered online or through Web CT, or offered by research. |
Central External | refers to external course/units run through the Curtin Bentley-based Distance Education Area |
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