12474 (v.2) International Marketing 571
Area: | School of Marketing |
Contact Hours: | 3.0 |
Credits: | 25.0 |
Seminar: | 1 x 3 Hours Weekly |
Concepts of the international marketing process and the international environments within which companies operate and compete. Geopolitics and global interdependence. The international market place. Multi-national, global and transnational corporations. State owned enterprises. World Trade Organization. International law and technology protection. Regional trade. Regional integration. |
Year | Location | Period | Internal | Area External | Central External | 2003 | Bentley Campus | Semester 1 | Y | | | 2003 | Bentley Campus | Semester 2 | Y | | | 2003 | Univ Econ Ho Chi Minh Vietnam | Trimester 1A | Y | | | 2003 | Univ Econ Ho Chi Minh Vietnam | Trimester 2A | Y | | | |
Current as of: October 30, 2003 13:11:55
CRICOS provider code 00301J