12204 (v.2) Business Research Project (Marketing) 591



 

Area:School of Marketing
Contact Hours:3.0
Credits:25.0
Lecture:1 x 3 Hours Weekly
A guide for students through the preparation of the smaller business research projects. Develop your researching capabilities, improve your writing ability and help you to plan, structure and produce a business research project. Students are guided through the stages of formulating a research idea and producing a research plan. During the course, participants will be taught where to look for information, what to look for, how best to look for it and how to put together a body of information to produce aliterature review. Participants will be taken through the steps of structuring, organising and collating information and data to produce a comprehensive, critical and unbiased research report
YearLocationPeriodInternalArea ExternalCentral External
2003Bentley CampusSemester 1Y  
2003Bentley CampusSemester 2Y  

 

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