HLPR6002 (v.1) Media Impact on Public Health
| Area: | School of Public Health |
|---|---|
| Credits: | 25.0 |
| Contact Hours: | 4.0 |
| TUITION PATTERNS: | The tuition pattern provides details of the types of classes and their duration. This is to be used as a guide only. Precise information is included in the unit outline. |
| Workshop: | 1 x 3 Hours Weekly |
| Equivalent(s): |
300706 (v.5)
MPH511 Health Promotion Media and Advocacy
OR 13170 (v.5) Health Promotion, Media and Advocacy 682 or any previous version OR HLPR6010 (v.1) MPH511 Media Impact on Public Health or any previous version |
| UNIT REFERENCES, TEXTS, OUTCOMES AND ASSESSMENT DETAILS: | The most up-to-date information about unit references, texts and outcomes, will be provided in the unit outline. |
| Syllabus: | Media use as a health promotion/health communication strategy. Producing health communication materials. Public health impact of print, radio, television, video, folk, online and mobile media. Marketing, social marketing, news reporting & entertainment programming impact on public health. Media use in health promotion campaigns. Coalition building, political lobbying and media advocacy. Working with journalists and writing media releases. Tobacco marketing and anti-tobacco campaigns: a successful media and advocacy case study. |
| Field of Education: | 061307 Health Promotion |
| Result Type: | Grade/Mark |
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