307135 v.1 Public Relations Double Degree Major (with Soc Sc)

Introduction

This double degree major places special emphasis on relationship management in all sectors of organisational activity. It prepares students for involvement in primary decision-making that creates policies, products and services which become the basis ofrelationships, whilst preparing them for major communications roles. Graduates in public relations majors meet the academic requirements for membership of the Public Relations Institute of Australia.

Course Structure			Hrs/Wk	Credit
Year 1 Semester 1
10850	v.4	Marketing 100	3.0	25.0
10987	v.5	Accounting 100	3.0	25.0
				50.0
Year 1 Semester 2
10830	v.5	Business Information Systems 100	3.0	25.0
10855	v.6	Public Relations (Principles) 102	3.0	25.0
				50.0
Year 2 Semester 1
10854	v.5	Public Relations (Techniques) 200	3.0	25.0
11011	v.3	Legal Framework 100	3.0	25.0
				50.0
Year 2 Semester 2
10851	v.5	Public Relations (Media) 250	3.0	25.0
1234	v.4	Economics 100	3.0	25.0
				50.0
Year 3 Semester 1
10848	v.2	Management 100	3.0	25.0
3992	v.7	Public Relations (Consultancy) 300	3.0	25.0
				50.0
Year 3 Semester 2
10845	v.2	Law (Public Relations) 211	3.0	25.0
12597	v.4	Public Relations (Corporate) 360	3.0	25.0
				50.0
Year 4 Semester 1
12596	v.4	Public Relations (International) 240	3.0	25.0
9764	v.7	Consumer Behaviour 102	3.0	25.0
				50.0
Year 4 Semester 2
11016	v.4	Marketing Communications 102	3.0	25.0
3993	v.8	Public Relations (Professional Practice) 393	3.0	25.0
				50.0