300428 v.2 Marketing Specialisation (MBA)
Introduction
Students specialise in Marketing.
Course Structure |
Hrs/Wk |
Credit |
|
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SELECT 1 ELECTIVE |
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25.0 |
|
SELECT 3 OPTIONS |
|
75.0 |
|
100.0 |
|
Optional Units (No Year Level Specified) |
Hrs/Wk |
Credits |
5761 |
v.6 |
|
Consumer Behaviour 561 |
3.0 |
25.0 |
5764 |
v.6 |
|
Export Marketing 566 |
3.0 |
25.0 |
6439 |
v.5 |
|
Competitive Marketing Strategies 660 |
3.0 |
25.0 |
11385 |
v.3 |
|
Strategic Customer Leadership 610 |
3.0 |
25.0 |
|
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