308348 (v.1) Fashion Merchandising 392


Area:

Department of Design

Credits:

25.0

Contact Hours:

3.0
 
** The tuition pattern below provides details of the types of classes and their duration. This is to be used as a guide only. For more precise information please check your unit outline. **
 

Lecture:

1 x 1 Hours Weekly

Tutorial:

1 x 2 Hours Weekly
 

Syllabus:

Product presentation is an important factor in the marketing of fashion item. The unit examines the primary design factors that play a role in the merchandising of the fashion product. Students have the opportunity to participate in the development of a product display for the fashion industry trade events and the presentation of fashion products for sale in both a wholesale and retail contexts. Design issues relating to - garment labelling, industry standards, fabric composition and care labelling, sizing, logo and swing tag design and business cards, product design and presentation for wholesale, trade and retail, will be covered. Design presentation and planning for trade events (for example, fashion parades and trade shows) will also be dealt.
 
** To ensure that the most up-to-date information about unit references, texts and outcomes appears, they will be provided in your unit outline prior to commencement. **
 

Field of Education:

100500 Graphic and Design Studios (Narrow Grouping)

HECS Band (if applicable):

1

Extent to which this unit or thesis
utilises online information:

Informational

Result Type:

Grade/Mark

Availability

Year Location Period Internal Area External Central External
2004 Bentley Campus Semester 1 Y    
2004 Bentley Campus Semester 2 Y    
Area
External
refers to external course/units run by the School or Department, offered online or through Web CT, or offered by research.
Central
External
refers to external course/units run through the Curtin Bentley-based Distance Education Area