Area: |
School of Management |
Credits: |
25.0 |
Contact Hours: |
3.0 |
| |
| ** The tuition pattern below provides details of the types of classes and their duration. This is to be used as a guide only. For more precise information please check your unit outline. ** |
| |
Seminar: |
1 x 3 Hours Weekly |
| |
Syllabus: |
Introduces and develops the 'Mission Model' for creating competitive advantage. The model provides a framework for stimulating strategic thinking and building a culture that not only connects and motivates people around shared values but also focuses them upon common objectives. Key topics will include "The Mission Model" of strategic management, the mission statement, industry analysis, the strategic goal, strategic positioning, implementation, organizational development, nirvana and case studies. |
| |
| ** To ensure that the most up-to-date information about unit references, texts and outcomes appears, they will be provided in your unit outline prior to commencement. ** |
| |
Field of Education: |
80000 Management and Commerce (Broad Grouping) |
HECS Band (if applicable): |
2 |
|
Extent to which this unit or thesis
utilises online information: |
Informational |
Result Type: |
Grade/Mark |
|
Availability |
| Year |
Location |
Period |
Internal |
Area External |
Central External |
| 2004 |
Bentley Campus |
Semester 1 |
Y |
|
|
| 2004 |
Univ Econ Ho Chi Minh Vietnam |
Trimester 1 |
Y |
|
|
| 2004 |
Univ Econ Ho Chi Minh Vietnam |
Trimester 1A |
Y |
|
|
Area
External |
refers to external course/units run by the School or Department, offered online or through Web CT, or offered by research. |
Central
External | refers to external course/units run through the Curtin Bentley-based Distance Education Area |
|
