312754 v.1 Advertising and Creative Writing Double Major

Introduction

Advertising Major - provides students with an understanding of the business process underpinning advertising whilst also providing an insight and appreciation for the creative elements of advertising. This major is ideally suited towards students who areaspiring to work in the account management area of advertising. This major is also ideal for those who are seeking a flexible course with the ability to pursue a minor in another discipline. Creative Writing Major - students develop skills in a variety of creative forms and styles, and have the opportunity for their work to be published in a regularly produced magazine written and edited by students.

Combinations available with this Major

The combinations being supported are: Bachelor of Commerce Elective Stream; Advertising & Public Relations; Advertising & Marketing; Advertising & Creative Advertising Graphic Design; Advertising & Creative Writing.