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Curtin University
Courses Handbook 2011

This handbook contains information for courses and units at Curtin in 2011.
Information for current year courses and units is available at Courses Handbook 2010.

312708 v.1 Marketing and Advertising Double Major

Introduction

This double major is designed to provide students with an understanding of the principles and processes of advertising, and other forms of marketing communications from a marketing perspective. Students with career aspirations in either the marketing communications/advertising industries, or any of the mainstream marketing industries are ideal candidates for this unique double major.

Course Structure Hrs/Wk Credit
312090 v.1   Advertising Major 200.0
312102 v.1   Marketing Major 200.0
  400.0