Courses Handbook 2010

312769 v.1 Advertising and Creative Advertising Graphic Design Double Major


Introduction (HB)

Advertising Major- designed to provide students with an understanding of the business process underpinning advertising whilst also providing an insight and appreciation for the creative elements of advertising. This major is ideally suited towards students who are aspiring to work in the account management area of advertising. This major is also ideal for those who are seeking a flexible course with the ability to pursue a minor in another discipline. Creative Advertising and Graphic Design major- provides students with a creatively expansive experience to express their ingenuity, culture, intellectual abilities and skills through creating relevant creative advertising and graphic design solutions.

Combinations available with this Major

The combinations being supported are: Bachelor of Commerce Elective Stream; Advertising & Public Relations; Advertising & Marketing; Advertising & Creative Advertising Graphic Design; Advertising & Creative Writing.

Course Structure Hrs/Wk Credit
311907 v.1   Creative Advertising and Graphic Design Major 200.0
312090 v.1   Advertising Major 200.0
  400.0
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