This double major is designed to provide students with an overall understanding of both managerial competencies and public relations, to meet demand for these particular disciplines within the workplace.
| Course Structure | Hrs/Wk | Credit | |||
|---|---|---|---|---|---|
| Year 1 Semester 2 | |||||
| 10855 | v.7 | Public Relations (Principles) 201 | 3.0 | 25.0 | |
| 311353 | v.2 | Communication in Business 100 | 3.0 | 25.0 | |
| 50.0 | |||||
| Year 2 Semester 1 | |||||
| 10852 | v.3 | Organisational Behaviour 200 | 3.0 | 25.0 | |
| 10854 | v.6 | Public Relations (Techniques) 220 | 3.0 | 25.0 | |
| 304440 | v.2 | Environmental Issues in Business 201 | 3.0 | 25.0 | |
| 4436 | v.4 | Human Resource Management (Introduction) 200 | 3.0 | 25.0 | |
| 100.0 | |||||
| Year 2 Semester 2 | |||||
| 10845 | v.2 | Law (Public Relations) 211 | 3.0 | 25.0 | |
| 10851 | v.5 | Public Relations (Media) 250 | 3.0 | 25.0 | |
| 303899 | v.3 | Business Ethics 300 | 3.0 | 25.0 | |
| 9986 | v.3 | Asian Management 301 | 3.0 | 25.0 | |
| 100.0 | |||||
| Year 3 Semester 1 | |||||
| 10835 | v.2 | International Management 375 | 3.0 | 25.0 | |
| 12597 | v.4 | Public Relations (Corporate) 360 | 3.0 | 25.0 | |
| 12953 | v.2 | Entrepreneurship 300 | 3.0 | 25.0 | |
| 3992 | v.7 | Public Relations (Consultancy) 300 | 3.0 | 25.0 | |
| 100.0 | |||||
| Year 3 Semester 2 | |||||
| 12034 | v.5 | Business Capstone 301 | 3.0 | 25.0 | |
| 12596 | v.5 | Public Relations (International) 340 | 3.0 | 25.0 | |
| 3522 | v.7 | Strategic Management 313 | 4.0 | 25.0 | |
| 3993 | v.8 | Public Relations (Professional Practice) 393 | 3.0 | 25.0 | |
| 100.0 | |||||