BB-PSYMKT v.1 Bachelor of Science (Psychology), Bachelor of Commerce (Marketing)
BPsych(Curtin), BCom(Curtin)
Course CRICOS Code: 095948F
Registered full-time Duration:
5 Years
Course Overview
Bachelor Double Degrees prepare students to develop broad and coherent knowledge and skills in more than one discipline for professional work and further learning corresponding to AQF level 7 qualifications.
Psychology and Marketing are a natural combination, reflecting the day-to-day challenges of the business world and the growing role of psychology in numerous aspects of commerce. Completion of this course prepares graduates for careers in both professions, and opens possibilities for employment in various business contexts.
Professional Recognition
Graduates are eligible to apply for membership of the Australian Marketing Institute. The BSc (Psychology) is recognised by the Australian Psychology Accreditation Council (APAC) as meeting the first three years of study in psychology. A fourth year in psychology is necessary to apply for associate membership of the Australian Psychological Society (APS) and for provisional registration as a psychologist. In Australia two years supervised psychological practice after fourth year, or completion of a two-year masters program or a one-year professional masters and one year of supervised psychological practice, is required for full registration as a psychologist.
Additional Course Expenses
Students may be expected to purchase a number of textbooks and other essential study materials.
Course Entry and Completion Details
Applicants for a Bachelor Double Degree are required to meet University academic and English language entry standards; details are provided at http://futurestudents.curtin.edu.au and include flexible entry pathways. Any specific course entry and completion requirements must also be met.
Mathematics: Applications is desirable. STAT elements considered are E and either V or Q. The indicative ATAR for this course is 80.
Credit for Recognised Learning
Applications for credit towards a course are assessed on an individual basis. Credit reduces the amount of learning required to complete the course and may be granted for formal education qualifications, non-formal learning from non-award programs of study and informal learning through work experiences. Further information can be found at http://futurestudents.curtin.edu.au/non-school-leavers/rpl.cfm
Pathway to Further Study
Graduates may qualify for entry to a Bachelor Degree with Honours and some Graduate Certificates, Graduate Diplomas and Master degrees. For further details, see the University website http://curtin.edu.au.
Course Organisation
Bachelor Double Degrees include a combined degree study program leading to two awards. The duration of the double degree may vary among disciplines, but typically requires less time to complete than if the two undergraduate degrees were studied separately.
Students enrolled in the double degree program may elect to transfer to a single degree course in one of the two disciplines. In this event the relevant Head of School shall determine the amount of credit to be transferred to the single degree.
Course Learning Outcomes
A graduate of this course can:
1. apply psychological theory to evidence based practice and extend the boundaries of knowledge through research; discriminate between valid processes to critically analyse problems and generate innovative solutions to psychological questions
2. apply logical and rational processes to critically analyse problems and generate innovative solutions to psychological questions; critically analyse marketing problems and think creatively to generate innovative solutions; apply logical and rational processes in decision making
3. access, evaluate and synthesise relevant information and evidence from a range of sources applicable to psychology; use a variety of methods to access and evaluate useful information from multiple sources, and synthesise this knowledge to make supported judgments relevant to the marketing environment
4. communicate effectively with individuals, groups and communities; develop marketing plans and reports to effectively communicate problems and solutions to internal managers and external clients
5. select and effectively use appropriate technologies relevant to psychological research and practice; use appropriate technologies and electronic resources to effectively collect and analyse marketing data; recognise the advantages and limitations of various technologies
6. demonstrate ability for self directed learning and reflective practice; employ an intellectual curiosity that is able to integrate new information learnt with existing knowledge, and develop a career long attitude of continuing professional development in the marketing discipline
7. demonstrate knowledge and understanding of international perspectives in psychology; apply an international perspective to marketing issues, and adapt marketing models and strategies for success in the global environment
8. demonstrate understanding and respect for human rights and cultural diversity; recognise the importance of cultural trends and diversity in market segmentation and analysis to develop culturally sensitive efforts in marketing
9. independently and collaboratively apply professional skills in an ethical manner; apply an ethical approach in dealing with various stakeholders in the marketing environment, and demonstrate leadership and professional integrity when working independently and within a team
| Course Structure | Hrs/Wk | Credit | |||
|---|---|---|---|---|---|
| Year 1 Semester 1 | |||||
| PSYC1000 | v.1 | Introduction to Psychology | 3.0 | 25.0 | |
| CMHL1000 | v.1 | Foundations for Professional Health Practice | 3.0 | 25.0 | |
| MKTG1000 | v.1 | Discovering Marketing | 3.0 | 25.0 | |
| IBUS1001 | v.1 | Introduction to Global Business | 2.0 | 25.0 | |
| 100.0 | |||||
| Year 1 Semester 2 | |||||
| MGMT1000 | v.1 | Fundamentals of Management | 2.0 | 25.0 | |
| ISYS1000 | v.1 | Introduction to Business Information Systems | 3.0 | 25.0 | |
| PSYC1001 | v.1 | Foundations of Psychology | 3.0 | 25.0 | |
| CMHL1001 | v.1 | Evidence Informed Health Practice | 2.0 | 25.0 | |
| 100.0 | |||||
| Year 2 Semester 1 | |||||
| BLAW1004 | v.1 | Business Law | 3.0 | 25.0 | |
| HUMB1000 | v.1 | Human Structure and Function | 4.0 | 25.0 | |
| ECON1000 | v.1 | Introductory Economics | 3.0 | 25.0 | |
| PSYC1002 | v.1 | Science and Professional Practice in Psychology | 3.0 | 25.0 | |
| 100.0 | |||||
| Year 2 Semester 2 | |||||
| ACCT1000 | v.2 | Accounting - The Language of Business | 3.0 | 25.0 | |
| MKTG2004 | v.1 | Consumer Behaviour | 3.0 | 25.0 | |
| INDH1006 | v.1 | Indigenous Cultures and Health Behaviours | 3.0 | 25.0 | |
| BIOL1002 | v.1 | Brain and Behaviour | 3.0 | 25.0 | |
| 100.0 | |||||
| Year 3 Semester 1 | |||||
| MKTG2005 | v.1 | Marketing Research | 3.0 | 25.0 | |
| BEHV2000 | v.1 | Psychological Science Experimental Methods | 3.0 | 25.0 | |
| PSYC2001 | v.1 | Social Psychology | 3.0 | 25.0 | |
| MKTG3003 | v.1 | Internet Marketing | 3.0 | 25.0 | |
| 100.0 | |||||
| Year 3 Semester 2 | |||||
| MKTG2002 | v.1 | International Marketing | 3.0 | 25.0 | |
| BIOL2005 | v.1 | Perception | 3.0 | 25.0 | |
| MKTG2006 | v.1 | Digital Communication Management | 3.0 | 25.0 | |
| PSYC2002 | v.1 | Psychological Science Correlational Methods | 3.0 | 25.0 | |
| 100.0 | |||||
| Year 4 Semester 1 | |||||
| MKTG3006 | v.1 | Services Marketing | 3.0 | 25.0 | |
| PSYC2000 | v.1 | Psychology of Learning | 3.0 | 25.0 | |
| PSYC3005 | v.1 | Advanced Psychological Science Qualitative Methods | 3.0 | 25.0 | |
| MKTG3004 | v.1 | Strategic Marketing | 3.0 | 25.0 | |
| 100.0 | |||||
| Year 4 Semester 2 | |||||
| MKTG2001 | v.1 | Brand Management | 3.0 | 25.0 | |
| OR | |||||
| MKTG2000 | v.1 | Integrated Marketing Communications | 3.0 | 25.0 | |
| PSYC2003 | v.1 | Child Developmental Psychology | 3.0 | 25.0 | |
| PSYC3004 | v.2 | Mixed Methods Research in Health Psychology | 3.0 | 25.0 | |
| MKTG3007 | v.1 | Retail Marketing and Distribution | 3.0 | 25.0 | |
| 100.0 | |||||
| Year 5 Semester 1 | |||||
| PSYT3000 | v.1 | Abnormal Psychology | 3.0 | 25.0 | |
| BIOL3005 | v.1 | Cognition | 3.0 | 25.0 | |
| PSYC3002 | v.1 | Individual Differences | 3.0 | 25.0 | |
| SELECT OPTIONAL UNITS TO THE TOTAL VALUE OF: | 25.0 | ||||
| 100.0 | |||||
| Year 5 Semester 2 | |||||
| PSYC3003 | v.1 | Adult Developmental Psychology | 3.0 | 25.0 | |
| MKTG3000 | v.1 | Business Capstone | 3.0 | 25.0 | |
| PSYC3000 | v.1 | Indigenous and Cross Cultural Psychology | 3.0 | 25.0 | |
| PSYC3001 | v.1 | Work, Family and Community | 3.0 | 25.0 | |
| 100.0 | |||||
| Optional Units to Select from in Year 5 Semester 1 | Hrs/Wk | Credit | |||
| MKTG3009 | v.2 | Business Internship | 25.0 | ||
| MKTG2000 | v.1 | Integrated Marketing Communications | 3.0 | 25.0 | |
| ADVT2001 | v.1 | Media Planning | 3.0 | 25.0 | |
| PUBR2002 | v.2 | Public Relations in Society | 3.0 | 25.0 | |
| MKTG2003 | v.2 | Tourism Marketing | 3.0 | 25.0 | |
Further Information
If you need more course information, you may contact the relevant areas: For Current Students: Student Services Office, please click here for further details: http://students.curtin.edu.au/contact_offices.cfm For Domestic Future Students: Future Students Centre, email: futurestudents@curtin.edu.au Tel: +61-8-9266 1000 For International Future Students: Curtin International, email: international@curtin.edu.au Tel: +61-8-9266 7331
Course Structure Disclaimer
Curtin University reserves the right to alter the internal composition of any course to ensure learning outcomes retain maximum relevance. Any changes to the internal composition of a course will protect the right of students to complete the course within the normal timeframe and will not result in additional cost to students through a requirement to undertake additional units.
Disclaimer
Information in this publication is correct at the time of printing but may be subject to change.
In particular, the University reserves the right to change the content and/or method of assessment, to change or alter tuition fees of any unit of study, to withdraw any unit of study or program which it offers, to impose limitations on enrolment in any unit or program, and/ or to vary arrangements for any program.
This material does not purport to constitute legal or professional advice.
Curtin accepts no responsibility for and makes no representations, whether express or implied, as to the accuracy or reliability in any respect of any material in this publication.
Except to the extent mandated otherwise by legislation, Curtin University does not accept responsibility for the consequences of any reliance which may be placed on this material by any person.
Curtin will not be liable to you or to any other person for any loss or damage (including direct, consequential or economic loss or damage) however caused and whether by negligence or otherwise which may result directly or indirectly from the use of this publication.
International students
International students studying in Australia on a student visa can only study full-time and there are also specific entry requirements that must be met. As some information contained in this publication may not be applicable to international students, refer to international.curtin.edu.au for further information. Australian citizens, permanent residents and international students studying outside Australia may have the choice of full-time, part-time and external study, depending on course availability and in-country requirements.
