301066 (v.3) Media, Communication and Information 102 - Cross-Cultural Media Project

Area:

Department of Media and Information

Credits:

25.0

Contact Hours:

2.0

Workshop:

1 x 2 Hours Weekly

Prerequisite(s):

12194 (v.5) Media, Communication and Information 111 - The Information Age or any previous version
AND
301065 (v.3) Media, Communication and Information 101 - Research and Presentation Skills or any previous version

Syllabus:

Incorporates two individual tasks, the development of an article for an international audience and a presentation of research on a topic from the unit text. In addition there are two group tasks, an oral group presentation and a written group report analysing cross-cultural media representations.

Unit Outcomes:

On successful completion of this unit, students will have- An understanding of different cultural approaches to learning and research. An understanding of the influence of language and culture on human behaviour. An understanding of how media events are contextualised within a cultural framework and the ability to report in and analyse various media articles from a variety of cultures. An understanding of the intercultural system created when participants of groups do not share the same cultural norms and the ability to display cooperative learning techniques.

Text and references listed above are for your information only and current as of September 30, 2003. Please check with the unit coordinator for up-to-date information.

Unit References:

Allen, M. (1997), Smart Thinking. Oxford, Oxford University Press. American Psychological Association. (2001), Publication manual of the American Psychological Association (fifth edition). Washington, American Psychological Association. Brown, M.D. (1987), Learning a second culture. In J.M. Valdes (ed.) Culture bound (pp. 33-48). Cambridge, Cambridge University Press. Brislin, R. (1991), Cross cultural encounters: face to face interactions. New York, Pergamon Press. Coates, J. (1986), Women, men and language. London, Longman. Davis, L. and McKay, S. (1996), Structures and strategies: An introduction to academic writing. Melbourne, Macmillan Education. Gundykunst, W.B. (1991), Bridging differences: effective intergroup communication. Newbury Park,Sage Publications. McCarthy, P. and Hatcher, C. (1996), Speaking persuasively: making the most of your presentations. St Leonards, Allen and Unwin. Pride, J.B. (ed.) (1982), New Englishes. Rowley Massachusetts, Newbury House Publishers. Scollon, R.and Scollon, S.W. (1995), Intercultural communication: a discourse approach. Oxford, Blackwell.

Unit Texts:

Schirato, T. and Yell, S. (2000), Communication and cultural literacy: an introduction (second edition). Sydney, Allen and Unwin.

Unit Assessment Breakdown:

Article 20%, Class work/praticipation 10%, Group written report 40%, Oral group presentation 20%, Reading 10%. This is by grade/mark assessment.

Year	Location	Period	Internal	Area External	Central External
2004	Bentley Campus	Semester 1	Y		Y
2004	Bentley Campus	Semester 2	Y		Y
2004	Joondalup Campus	Semester 1	Y
2004	Lim Kok Wing Inst Malaysia	Semester 2	Y