| Area: | School of Marketing |
| Credits: | 25.0 |
| Contact Hours: | 3.0 |
| Seminar: | 1 x 3 Hours Weekly |
| Anti Requisite(s): | 3993 (v.8) Public Relations (Professional Practice) 393 or any previous version
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| Prerequisite(s): | 9764 (v.7) Consumer Behaviour 102 or any previous version
AND
10850 (v.4) Marketing 100 or any previous version
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| Syllabus: | Professional field placement in an applied marketing environment in a chosen field in order to apply marketing and sales theory and enhance professional skills. Students are required to complete a minimum of 20 working days at an organisation selected inconsultation with the Course Coordinator. |
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| Unit Outcomes: | On successful completion of this unit students will have- Completed a minimum of one month's full-time work experience, or part time equivalent, with an employer in a sales or marketing related capacity. Gained an insight into the application of sales and marketing principles in the workplace. Developed the professional and personal attributes necessary to succeed in the sales and marketing field, including sales skills, teamwork, and reliability. Prepared a portfolio of professional work undertaken and a CV for presentation to prospective employers. Become ready for employment in a sales or marketing position. Understood job search requirements. |
| Text and references listed above are for your information only and current as of September 30, 2003. Please check with the unit coordinator for up-to-date information. |
| Unit References: | No prescribed references. |
| Unit Texts: | No prescribed texts. |
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| Unit Assessment Breakdown: | Proposal 10%, Journal of Work Experience 20%, End of Work Experience Paper 60%, Employers Evaluation 10%. This is done by grade/mark assessment. |
| Year | Location | Period | Internal | Area External | Central External | | 2004 | Bentley Campus | Semester 1 | Y | | | | 2004 | Bentley Campus | Semester 2 | Y | | | | 2004 | Bentley Campus | Short Period 1 | Y | | | | 2004 | Joondalup Campus | Semester 1 | Y | | | | 2004 | Joondalup Campus | Semester 2 | Y | | | |
